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Market segmentation : a step-by-step guide to profitable new business

Croft

Market segmentation : a step-by-step guide to profitable new business / Michael J. Croft. - London Routledge 1994. - xi, 82p. ill. 21cm

ISBN: 0415097363

Subjects--Topical Terms:
Market segmentation

Dewey Class. No.: 658.835 CRO 1994

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