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Making pricing decisions : a study of managerial practice

Diamantopoulos

Making pricing decisions : a study of managerial practice / Adamantios Diamantopoulos and Brian Mathews. - London Chapman & Hall 1995. - 155p. 24cm

Includes bibliographical references and index

ISBN: 0412492407

Subjects--Topical Terms:
Marketing--Decision making
Pricing

Dewey Class. No.: 658.816 DIA 1995

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