Product strategy and management
Baker
Product strategy and management / Michael Baker and Susan Hart. - London Prentice Hall, Inc. 1999. - ix,507p. ill. 24cm
Includes bibliographical references and index
0130653683
New products--Management--Case studies
Product management
658.56 BAK 1999
Product strategy and management / Michael Baker and Susan Hart. - London Prentice Hall, Inc. 1999. - ix,507p. ill. 24cm
Includes bibliographical references and index
0130653683
New products--Management--Case studies
Product management
658.56 BAK 1999