The cultural dimension of international business

Ferraro

The cultural dimension of international business / Gary P. Ferraro. - 3rd ed.. - New Jersey Prentice Hall 1998. - xii, 196p. ill. 23cm

Includes bibliographical references and index

0137275617


Intercultural communication
International business enterprises--Social aspects
Technical assistance--Anthropological aspects

302.35 FER 1998