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Public relations : strategies and tactics

Public relations : strategies and tactics / Dennis L. Wilcox ... [et al.]. - 8th ed.. - Boston, Mass. Pearson Allyn & Bacon c2007. - xx, 620, 64p. ill. (some col.), ports. (some col.) 26cm

Includes index p.615-620

ISBN: 0205491685

Subjects--Topical Terms:
Public relations
Public relations--United States

Dewey Class. No.: 659.2 WIL 2007

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