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Creating the marketing experience : new strategies for building relationships with your target market

Marconi

Creating the marketing experience : new strategies for building relationships with your target market / Joe Marconi. - Mason Thomson 2005. - 335p. ill. 24cm

Includes bibliographical references (p. 327-329) and index

ISBN: 0324205449

Subjects--Topical Terms:
Relationship marketing
Target marketing

Dewey Class. No.: 658.812 MAR 2005

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