Basic marketing research (Record no. 12771)

MARC details
000 -LEADER
fixed length control field 00489nam a2200181#a 4500
001 - CONTROL NUMBER
control field 0000004496
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030983673
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 CHU 1996
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Churchill
245 #0 - TITLE STATEMENT
Title Basic marketing research
Statement of responsibility, etc. / Gilbert A. Churchill.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Fort Worth
Name of publisher, distributor, etc. The Dryden Press
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 863p.
Other physical details ill.
Dimensions 27cm
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Copy number
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   06/07/2016 < None > 0.00   658.83 CHU 1996 0000001593 11/25/2020 11/25/2020 Book-GN  
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   04/15/2001 AMY - AMY RAUNA     658.83 CHU 1996 0000001594 06/22/2021 06/22/2021 Book-GN 1529
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   04/15/2001 AMY - AMY RAUNA     658.83 CHU 1996 0000001595 06/22/2021 06/22/2021 Book-GN 1530