Learning aid for use with basic marketing : a global-managerial approach (Record no. 19830)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00609nam a2200205#a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000006927 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211117s2020||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070005699 |
| Qualifying information | (pbk.) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 PER 1999 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Perreault, William D. |
| 245 #0 - TITLE STATEMENT | |
| Title | Learning aid for use with basic marketing : a global-managerial approach |
| Statement of responsibility, etc. | / William D. Perreault and E. Jerome McCarthy. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed.. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston |
| Name of publisher, distributor, etc. | Irwin/McGraw Hill |
| Date of publication, distribution, etc. | 1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | v. p. |
| Other physical details | ill. |
| Dimensions | 28cm |
| 365 ## - TRADE PRICE | |
| Currency code | MYR |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, E. Jerome |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book-GN |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 11/06/2015 | DANA - DANALIS SDN. BHD | 132.85 | 658.8 PER 1999 | 0000017351 | 11/25/2020 | 11/25/2020 | Book-GN | ||||||
| PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 11/06/2015 | DANA - DANALIS SDN. BHD | 658.8 PER 1999 | 0000017352 | 11/25/2020 | 11/25/2020 | Book-GN | |||||||
| PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 11/06/2015 | DANA - DANALIS SDN. BHD | 658.8 PER 1999 | 0000017353 | 11/25/2020 | 11/25/2020 | Book-GN |