Commonsense direct marketing (Record no. 36720)

MARC details
000 -LEADER
fixed length control field 00479nam a2200193#a 4500
001 - CONTROL NUMBER
control field 0000012942
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0749431210
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 BIR 2000
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bird
245 #0 - TITLE STATEMENT
Title Commonsense direct marketing
Statement of responsibility, etc. / Drayton Bird.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 386p.
Other physical details ill.
Dimensions 25cm
365 ## - TRADE PRICE
Currency code MYR
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Direct marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   05/17/2006 ENRI - K-ENRICHMENT 0.00   658.848 BIR 2000 0000032355 11/25/2020 11/25/2020 Book-GN