Principles of marketing (Record no. 63717)

MARC details
000 -LEADER
fixed length control field 00599nam a2200217#a 4500
001 - CONTROL NUMBER
control field 0000022118
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132389877
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 #0 - TITLE STATEMENT
Title Principles of marketing
Statement of responsibility, etc. / Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 12th ed..
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J.
Name of publisher, distributor, etc. Pearson/Prentice Hall
Date of publication, distribution, etc. c2008.
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 599, [99]p.
Other physical details ill.
Dimensions 29cm
365 ## - TRADE PRICE
Currency code MYR
500 ## - GENERAL NOTE
General note Includes indexes
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   01/18/2011 ENRI - K-ENRICHMENT 608.50   658.8 KOT 2008 0000044759 11/25/2020 11/25/2020 Book-GN
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   12/28/2007 ENRI - K-ENRICHMENT     658.8 KOT 2008 0000044760 11/25/2020 11/25/2020 Book-GN