Essentials of marketing (Record no. 63798)

MARC details
000 -LEADER
fixed length control field 00587nam a2200205#a 4500
001 - CONTROL NUMBER
control field 0000022145
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273708186
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 BRA 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Brassington
245 #0 - TITLE STATEMENT
Title Essentials of marketing
Statement of responsibility, etc. / Frances Brassington and Stephen Pettitt.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England
Name of publisher, distributor, etc. Prentice Hall Financial Times
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 545p.
Other physical details col., ill.
Dimensions 26cm
365 ## - TRADE PRICE
Currency code MYR
500 ## - GENERAL NOTE
General note Includes indexes p.527-545
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Pettitt, Stephen
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   01/02/2008 ENRI - K-ENRICHMENT 237.50   658.8 BRA 2007 0000044737 11/25/2020 11/25/2020 Book-GN
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   03/24/2008 ENRI - K-ENRICHMENT     658.8 BRA 2007 0000047047 11/25/2020 11/25/2020 Book-GN