Penjenamaan merentasi sempadan : panduan pemasaran jenama global (Record no. 73485)

MARC details
000 -LEADER
fixed length control field 00639nam a2200205#a 4500
001 - CONTROL NUMBER
control field 0000025469
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9830681955
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 GRE 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gregory
245 #0 - TITLE STATEMENT
Title Penjenamaan merentasi sempadan : panduan pemasaran jenama global
Statement of responsibility, etc. / James R. Gregory; penterjemah Feroza Shariff.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kuala Lumpur
Name of publisher, distributor, etc. Institut Terjemahan Negara Malaysia
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 243ms.
Other physical details ill.
Dimensions 23cm
365 ## - TRADE PRICE
Currency code MYR
500 ## - GENERAL NOTE
General note Mengandungi indeks
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
General subdivision Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Feroza Shariff
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   06/24/2008 NND - NND Enterprise 45.00   658.827 GRE 2007 0000047898 11/25/2020 11/25/2020 Book-GN