2011 update to marketing management (Record no. 82983)
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000 -LEADER | |
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fixed length control field | 00650nam a2200205#a 4500 |
001 - CONTROL NUMBER | |
control field | 0000028757 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 211117s2020||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780077545567 |
Qualifying information | (1st copy) |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 MAR 2011 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Marshall, Greg W. |
245 #0 - TITLE STATEMENT | |
Title | 2011 update to marketing management |
Statement of responsibility, etc. | / Greg W. Marshall, Mark W. Johnston. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York, NY |
Name of publisher, distributor, etc. | McGraw-Hill/Irwin |
Date of publication, distribution, etc. | c2011. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | vii, 48p. |
Dimensions | 28cm |
365 ## - TRADE PRICE | |
Currency code | MYR |
500 ## - GENERAL NOTE | |
General note | Booklet update of "Essentials of marketing management" (ISBN:9780078028786) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Johnston, Mark W. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book-GN |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 03/19/2012 | MB - MAWADDAH BOOKS SDN BHD | 985.00 | 658.8 MAR 2011 | 0000052851 | 11/25/2020 | 11/25/2020 | Book-GN |