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Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.
Material type:
TextPublication details: Upper Saddle River, New Jersey Prentice Hall 1998.Description: xxvii, 659p. col. ill. 26cmISBN: - 0132690853
- 658.8 BUR 1998
| Item type | Current library | Call number | Status | Date due | Barcode |
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Book-GN
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.8 BUR 1998 (Browse shelf(Opens below)) | Available | 0000019608 | |
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Book-GN
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.8 BUR 1998 (Browse shelf(Opens below)) | Available | 0000019609 | |
|
Book-GN
|
PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.8 BUR 1998 (Browse shelf(Opens below)) | Available | 0000019610 |
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| 658.8 BUR 1995 Marketing : foundations and functions | 658.8 BUR 1995 Marketing : foundations and functions | 658.8 BUR 1998 Introduction to marketing communication : an integrated approach | 658.8 BUR 1998 Introduction to marketing communication : an integrated approach | 658.8 BUR 1998 Introduction to marketing communication : an integrated approach | 658.8 BUR 2004 Marketing | 658.8 BUR 2006 Marketing |
Includes bibliographical references and index
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