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Harvard business review on brand management.
Material type:
TextSeries: The Harvard Business review paperback seriesPublication details: Boston Harvard Business School Press 1999.Description: v, 204p. ill. 21cmISBN: - 9781578511440
- 658.827 HAR 1999
| Item type | Current library | Call number | Status | Date due | Barcode |
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.827 HAR 1999 (Browse shelf(Opens below)) | Available | 0000042560 |
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| 658.827 DUN 2005 Principles of advertising & IMC | 658.827 GEL 2003 Global brand strategy : unlocking brand potential across countries, cultures & markets | 658.827 GRE 2007 Penjenamaan merentasi sempadan : panduan pemasaran jenama global | 658.827 HAR 1999 Harvard business review on brand management. | 658.827 KEL 1998 Strategic brand management : building, measuring, and managing brand equity | 658.827 KEL 1998 Strategic brand management : building, measuring, and managing brand equity | 658.827 KEL 1998 Strategic brand management : building, measuring, and managing brand equity |
Includes bibliographical references and indexs
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