Phillips, Chris  <br/><br/>
International marketing strategy : analysis, development and implementation  
/ Chris Phillips, Isobel Doole and Robin Lowe. 
 - London  International Thomson Publishing  1994. 
 - xvii, 508p.  ill.  24cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0415089859  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>Export marketing--Management--Case studies
<br/><br/><label>Dewey Class. No.: </label>658.8 PHI 1994