Prushan, Victor H  <br/><br/>
No-nonsense marketing : 101 practical ways to win and keep customers  
/ Victor H. Prushan. 
 - New York  John Wiley & Sons  1997. 
 - xviii, 282p.  22cm 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0471157074 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Competition<br/>Customer services<br/>Marketing--Management<br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.8 PRU 1997