TY  - BOOK
AU  - Dibb 
AU  - Bradley, John
AU  - Simkin, Lyndon
TI  - The marketing planning workbook disk [diskette] : effective marketing for marketing managers 
T2  - The marketing workbooks
SN  - 1861520123 
U1  - 658.802 DIB 1996 
PY  - 1996///
CY  - London
PB  - International Thomson Business Press
KW  - Marketing
KW  - Planning
ER  -