Keegan  <br/><br/>
Global marketing management  
/ Warren J. Keegan. 
 - 6th ed.. 
 - New Jersey  Prentice Hall  1999. 
 - xiv, 639p.  ill.  27cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0139030239  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management<br/>Export marketing--Management--Case studies
<br/><br/><label>Dewey Class. No.: </label>658.848 KEE 1999