Kompella  <br/><br/>
Applying the branding iron  
/ Kartikeya Kompella. 
 - New Delhi  Viva Books Private Limited  2006. 
 - ix, 139p.  24cm 
<br/><br/><label>ISBN: </label>8130901943  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.827 KOM 2006