Duchessi  <br/><br/>
Crafting customer value : the art and science  
/ Peter Duchessi. 
 - Mumbai  Jaico Publishing House  2002. 
 - 193p.  ill.  25cm 
<br/><br/> Includes index p.187 - 193 
<br/><br/><label>ISBN: </label>8179920380  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer loyalty<br/>Customer relations
<br/><br/><label>Dewey Class. No.: </label>658.812 DUC 2002