TY  - BOOK
AU  - Pearce 
AU  - Robinson, Richard B.
TI  - Formulation, implementation, and control of competitive strategy 
SN  - 9780073054384 
U1  - 658.4012 PEA 2007 
PY  - 2007///
CY  - Boston, Mass.
PB  - McGraw-Hill
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -