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ABC's of relationship selling through service / Charles M. Futrell. by
  • Futrell
Series: The McGraw-Hill/Irwin series in marketing
Edition: 9th ed..
Material type: Text Text
Publication details: New York McGraw-Hill 2007
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH (2)Call number: 658.85 FUT 2007, ...

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Principles of advertising & IMC / Tom Duncan. by
  • Duncan, Tom (Thomas R.)
Series: The McGraw-Hill/Irwin series in marketing
Edition: 2nd ed..
Material type: Text Text
Publication details: Chicago McGraw-Hill/Irwin c2005
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH (2)Call number: 658.827 DUN 2005, ...

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