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The market segmentation workbook disk [diskette] : target marketing for marketing managers / Sally Dibb, Lyndon Simkin. by
  • Dibb
  • Simkin, Lyndon, 1961-
Series: The marketing workbooks
Material type: Text Text
Publication details: London International Thomson Business Press 1996
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH (1)Call number: 658.835 DIB 1996.

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The marketing planning workbook disk [diskette] : effective marketing for marketing managers / Sally Dibb, Lyndon Simkin and John Bradley. by
  • Dibb
  • Bradley, John, 1952-
  • Simkin, Lyndon, 1961-
Series: The marketing workbooks
Material type: Text Text
Publication details: London International Thomson Business Press 1996
Availability: Items available for loan: PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH (1)Call number: 658.802 DIB 1996.

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