000 | 00639nam a2200217#a 4500 | ||
---|---|---|---|
001 | 0000004498 | ||
008 | 211117s2020||||xx |||||||||||||| ||und|| | ||
020 |
_a0131844822 _q(pbk.) |
||
082 | _a658.83 FLE 1995 | ||
100 | _aFletcher | ||
245 | 0 |
_aMarketing management and information technology _c/ Keith Fletcher. |
|
260 |
_aLondon _bPrentice Hall _c1993. |
||
300 |
_axviii, 404p. _bill. _c24cm |
||
365 | _cMYR | ||
500 | _aIncludes bibliographical references and index | ||
650 |
_aInformation technology _xManagement |
||
650 | _aMarketing | ||
650 |
_aMarketing _xManagement |
||
942 | _cBK-GN | ||
999 |
_c12777 _d12777 |