000 00586nam a2200217#a 4500
001 0000004588
008 211117s2020||||xx |||||||||||||| ||und||
020 _a0133488306
082 _a659.1 RUS 1996
100 _aRussell
245 0 _aKleppner's advertising procedure
_c/ J. Thomas Russell, W. Ronald Lane.
250 _a13th ed..
260 _aNew Jersey
_c1996
300 _axviii, 799p.
_c27cm
365 _cMYR
504 _aIncludes bibliographical references and index
650 _aAdvertising
700 _aLane, W. Ronald
942 _cBK-GN
999 _c13047
_d13047