000 00498nam a2200181#a 4500
001 0000018159
008 211117s2020||||xx |||||||||||||| ||und||
020 _a0071450939
082 _a658.8 PAR 2002
100 _aParry Mark Edward
245 0 _aStrategic matketing management : a means-end approach
_c/ Mark E. Parry.
260 _aNew York
_bMcGraw-Hill
_c2002.
300 _aix, 275p.
_bill.
_c23cm
365 _cMYR
650 _aMarketing
_xManagement
942 _cBK-GN
999 _c52036
_d52036