| 000 | 00660nam a2200205#a 4500 | ||
|---|---|---|---|
| 001 | 0000018956 | ||
| 008 | 211117s2020||||xx |||||||||||||| ||und|| | ||
| 020 | _a0749443669 | ||
| 082 | _a659.1019 PLE 2005 | ||
| 100 | _aDu Plessis | ||
| 245 | 4 |
_aThe advertised mind : groundbreaking insights into how our brains respond to advertising _c/ Erik du Plessis. |
|
| 260 |
_aLondon _bKogan Page _c2005. |
||
| 300 |
_axxiv, 232p. _bill. _c25cm |
||
| 365 | _cMYR | ||
| 500 | _aIncludes bibliographical references and indexs p. 221-226 | ||
| 650 |
_aAdvertising _xPsychological aspects |
||
| 650 |
_aAdvertising _xResearch |
||
| 942 | _cBK-JOU | ||
| 999 |
_c54397 _d54397 |
||