000 00603nam a2200205#a 4500
001 0000019150
008 211117s2020||||xx |||||||||||||| ||und||
020 _a1403992797
082 _a658.827095 ROL 2006
100 _aRoll
245 0 _aAsian brand strategy : how Asia build strong brand
_c/ Martin Roll.
260 _aNew York
_bPalgrave Macmillian
_c2006.
300 _axvii, 254p.
_bill.
_c24cm
365 _cMYR
500 _aIncludes bibliographical references and index
650 _aBrand name products
_zAsia
650 _aProduct management
_zAsia
942 _cBK-GN
999 _c54979
_d54979