000 | 00628nam a2200217#a 4500 | ||
---|---|---|---|
001 | 0000022380 | ||
008 | 211117s2020||||xx |||||||||||||| ||und|| | ||
020 | _a9780131888654 | ||
082 | _a658.827 KEL 2008 | ||
100 | _aKeller | ||
245 | 0 |
_aBest practice cases in branding : lessons from the worlds strongest brands _c/ Kevin Lane Keller. |
|
250 | _a3rd ed.. | ||
260 |
_aUpper Saddle River _bPrentice Hall _c2008. |
||
300 |
_axii, 381p. _c24cm |
||
365 | _cMYR | ||
500 | _aIncludes bibliography references | ||
650 | _aBranding (Marketing) | ||
650 | _aBusiness names | ||
942 | _cBK-GN | ||
999 |
_c64500 _d64500 |