000 00658nam a2200217#a 4500
001 0000028489
008 211117s2020||||xx |||||||||||||| ||und||
020 _a9780170185325
082 _a658.802 REE 2010
100 _aReed, Peter W, 1944-
245 0 _aStrategic marketing : decision making & planning
_c/ Peter Reed.
250 _a3rd ed..
260 _aSouth Melbourne
_bCengage Learning Australia
_c2010.
300 _axii, 364p
_bill
_c26cm
365 _cMYR
650 _aMarketing
_xManagement
_vTextbooks
650 _aMarketing
_xPlanning
_vTextbooks
650 _aMarketing
_xStudy and teaching (Higher)
942 _cBK-GN
999 _c82197
_d82197