000 | 00567nam a2200193#a 4500 | ||
---|---|---|---|
001 | 0000028523 | ||
008 | 211117s2020||||xx |||||||||||||| ||und|| | ||
020 | _a9780073529936 | ||
082 | _a658.8 KER 2011 | ||
100 | _aKerin, Roger A. | ||
245 | 0 |
_aMarketing _c/ Roger A. Kerin, Steven W. Hartley, William Rudelius. |
|
260 |
_aBoston _bMcGraw-Hill/Irwin _cc2011. |
||
300 |
_aiii, 746p. _bill. (some col.) _c29cm |
||
365 | _cMYR | ||
500 | _aIncludes biblipographical references and indexes | ||
650 | _aMarketing. | ||
942 | _cBK-GN | ||
999 |
_c82299 _d82299 |