000 | 00606nam a2200205#a 4500 | ||
---|---|---|---|
001 | 0000029765 | ||
008 | 211117s2020||||xx |||||||||||||| ||und|| | ||
020 | _a9781439039397 | ||
082 | _a658.8 HOF 2011 | ||
100 | _aHoffman, K Douglas | ||
245 | 0 |
_aServices marketing : concepts, strategies, & cases _c/ K. Douglas Hoffman, John E. G. Bateson. |
|
250 | _a4th ed.. | ||
260 |
_aMason _bSouth-Western Cengage Learning _cc2011. |
||
300 |
_axv, 461p _bill _c27cm |
||
365 | _cMYR | ||
650 |
_aService industries _xMarketing |
||
700 | _aBateson, John E G | ||
942 | _cBK-GN | ||
999 |
_c85779 _d85779 |