000 00618nam a2200217#a 4500
001 0000030577
008 211117s2020||||xx |||||||||||||| ||und||
020 _a9780133084047
082 _a658.8 KOT 2014
100 _aKotler, Philip.
245 0 _aPrinciples of marketing
_c/ Philip Kotler, Gary Armstrong.
250 _a15th ed.
260 _aUpper Saddle, N.J.
_bPearson
_cc2014.
300 _axxii, 695p
_bcol. ill
_c30cm
365 _cMYR
500 _aIncludes bibliographical references and index
650 _aMarketing
700 _aArmstrong, Gary
_q(Gary M.)
942 _cBK-GN
999 _c88068
_d88068