Normal view MARC view ISBD view

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis

The advertised mind : groundbreaking insights into how our brains respond to advertising / Erik du Plessis. - London Kogan Page 2005. - xxiv, 232p. ill. 25cm

Includes bibliographical references and indexs p. 221-226

ISBN: 0749443669

Subjects--Topical Terms:
Advertising--Psychological aspects
Advertising--Research

Dewey Class. No.: 659.1019 PLE 2005

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)