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Marketing : an introduction

Armstrong, Gary (Gary M.)

Marketing : an introduction / Gary Armstrong & Philip Kotler. - 10th ed.. - Upper Saddle River, N.J. Prentice Hall c2011. - 1v. (various pagings) ill 28cm

ISBN: 9780136102434

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 ARM 2011

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