Marketing : an introduction (Record no. 79953)

MARC details
000 -LEADER
fixed length control field 00579nam a2200205#a 4500
001 - CONTROL NUMBER
control field 0000027709
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780136102434
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 ARM 2011
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary (Gary M.)
245 #0 - TITLE STATEMENT
Title Marketing : an introduction
Statement of responsibility, etc. / Gary Armstrong & Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 10th ed..
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J.
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent 1v. (various pagings)
Other physical details ill
Dimensions 28cm
365 ## - TRADE PRICE
Currency code MYR
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   01/07/2011 CPS - CPS VENTURES 482.05   658.8 ARM 2011 0000051554 11/25/2020 11/25/2020 Book-GN
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   02/28/2012 MB - MAWADDAH BOOKS SDN BHD     658.8 ARM 2011 0000052659 11/25/2020 11/25/2020 Book-GN