Principles of global marketing (Record no. 12822)

MARC details
000 -LEADER
fixed length control field 00652nam a2200217#a 4500
001 - CONTROL NUMBER
control field 0000004513
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0137222998
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 KEE 1997
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan
245 #0 - TITLE STATEMENT
Title Principles of global marketing
Statement of responsibility, etc. / Warren J. Keegan, Mark C. Green.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1997.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 421p.
Other physical details ill.
Dimensions 27cm
365 ## - TRADE PRICE
Currency code MYR
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management
-- Case studies
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Green, Mark C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Public note
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   04/15/2001 AMY - AMY RAUNA   658.848 KEE 1997 0000002898 06/21/2021 2746 06/21/2021 Book-GN  
Pilih buang (Weeding)       PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   04/15/2001 AMY - AMY RAUNA   658.848 KEE 1997 0000002899 06/22/2021 2747 06/22/2021 Book-GN Bilik Perbincangan
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   03/08/2005 DANA - DANALIS SDN. BHD   658.848 KEE 1997 0000016217 06/22/2021 15166 06/22/2021 Book-GN  
Pilih buang (Weeding)       PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   06/18/2001 DANA - DANALIS SDN. BHD   658.848 KEE 1997 0000016218 06/22/2021 15167 06/22/2021 Book-GN Bilik Perbincangan
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   06/18/2001 DANA - DANALIS SDN. BHD   658.848 KEE 1997 0000016219 06/22/2021 15168 06/22/2021 Book-GN