Living brands : collaboration + innovation = customer fascination (Record no. 66399)

MARC details
000 -LEADER
fixed length control field 00617nam a2200205#a 4500
001 - CONTROL NUMBER
control field 0000023015
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071466141
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 NAD 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nadeau
245 #0 - TITLE STATEMENT
Title Living brands : collaboration + innovation = customer fascination
Statement of responsibility, etc. / Raymond A. Nadeau.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Kuala Lumpur
Name of publisher, distributor, etc. Dewan Bahasa dan Pustaka
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 302p.
Other physical details ill.
Dimensions 24cm
365 ## - TRADE PRICE
Currency code MYR
500 ## - GENERAL NOTE
General note Includes index p.293 - 300
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Brand name products
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   01/30/2008 ESSJ - ESSJAY MARKETING 117.00   658.827 NAD 2007 0000045135 11/25/2020 11/25/2020 Book-GN