Principles of marketing (Record no. 88068)

MARC details
000 -LEADER
fixed length control field 00618nam a2200217#a 4500
001 - CONTROL NUMBER
control field 0000030577
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211117s2020||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780133084047
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT 2014
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 #0 - TITLE STATEMENT
Title Principles of marketing
Statement of responsibility, etc. / Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle, N.J.
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. c2014.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 695p
Other physical details col. ill
Dimensions 30cm
365 ## - TRADE PRICE
Currency code MYR
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book-GN
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   12/23/2014 REFI - REFINED CONTOUR 763.90   658.8 KOT 2014 0000056050 11/25/2020 11/25/2020 Book-GN
        PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH   12/23/2014 REFI - REFINED CONTOUR     658.8 KOT 2014 0000056051 11/25/2020 11/25/2020 Book-GN