Essentials of services marketing / K. Douglas Hoffmann and John E. G. Bateson.

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Material type: Text

TextPublication details: Fort Worth The Dryden Press 1997.Description: xxi, 505p. ill. 24cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status
Book-GN	PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH	658.8 HOF 1997 (Browse shelf(Opens below))		Available
Book-GN	PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH	658.8 HOF 1997 (Browse shelf(Opens below))		Available
Book-GN	PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH	658.8 HOF 1997 (Browse shelf(Opens below))	1516	Available

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Previous	658.8 HAY 1999 Get clients now! : a 28-day market program for professionals and consultants	658.8 HAY 1999 Get clients now! : a 28-day market program for professionals and consultants	658.8 HOF 1997 Essentials of services marketing	658.8 HOF 1997 Essentials of services marketing	658.8 HOF 1997 Essentials of services marketing	658.8 HOF 2006 Services marketing : concepts, strategies, & cases	658.8 HOF 2011 Services marketing : concepts, strategies, & cases	Next

Includes index

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