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International marketing strategy : analysis, development and implementation / Chris Phillips, Isobel Doole and Robin Lowe.

By: Contributor(s): Material type: TextTextPublication details: London International Thomson Publishing 1994.Description: xvii, 508p. ill. 24cmISBN:
  • 0415089859
Subject(s): DDC classification:
  • 658.8 PHI 1994
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