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Global marketing management / Masaaki Kotabe, Kristiaan Helsen.

By: Contributor(s): Material type: TextTextPublication details: New York John Wiley & Sons 1998.Description: xxii, 712p. ill. 26cmISBN:
  • 0471592889
Subject(s): DDC classification:
  • 658.848 KOT 1998
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