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Marketing communications : an integrated approach / P. R. Smith & Jonathan Taylor.

By: Contributor(s): Material type: TextTextPublication details: London Kogan Page 2004.Edition: 4th edDescription: xvi, 696p., [16]p. of plates ill.(some col.), facsims. 25cmISBN:
  • 0749442654
Subject(s): DDC classification:
  • 658.802 SMI 2004
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book-GN Book-GN PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH 658.802 SMI 2004 (Browse shelf(Opens below)) Available 0000039143
Book-GN Book-GN PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH 658.802 SMI 2004 (Browse shelf(Opens below)) 37405 Available 0000039237

Includes index p.687 - 696

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