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Strategic marketing management cases / David W. Cravens, Charles W. Lamb,Jr., Victoria L. Crittenden.
Material type:
TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston Irwin McGraw-Hill c1999.Edition: 6th edDescription: xvi, 624p. col. ill. 25cm 1 diskette (3 1/2in)ISBN: - 0256261253
- 658.802 CRA 1999
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Book-GN
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.802 CRA 1999 (Browse shelf(Opens below)) | 16277 | Available | 0000017354 | |
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Book-GN
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.802 CRA 1999 (Browse shelf(Opens below)) | 16278 | Available | 0000017355 | |
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Book-GN
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PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH | 658.802 CRA 1999 (Browse shelf(Opens below)) | 16279 | Available | 0000017356 |
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| 658.802 CRA 1997 Strategic marketing | 658.802 CRA 1997 Strategic marketing | 658.802 CRA 1999 Strategic marketing management cases | 658.802 CRA 1999 Strategic marketing management cases | 658.802 CRA 1999 Strategic marketing management cases | 658.802 CRA 2009 Strategic marketing | 658.802 DIB 1996 The marketing planning workbook : effective marketing for marketing managers |
Includes bibliographical references and index
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