Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.

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TextPublication details: New York, NY McGraw-Hill/Irwin c2012.Edition: 13th edDescription: xl, 640, 32, 10p. col. ill. 28cmISBN:

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Holdings
Item type	Current library	Call number	Vol info	Status	Date due	Barcode
Book-GN	PERPUSTAKAAN POLITEKNIK SULTAN SALAHUDDIN ABDUL AZIZ SHAH	358.8 PER 2012 (Browse shelf(Opens below))	13th ed.	Available		0000052849

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Includes bibliographical references and indexes

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